Make Every Purchase Memorable with Fischer.
Spark more than sales. Count on Fischer Paper Products’ 45 years of packaging experience to help you build your convenience store brand (and your customers’ loyalty) with standout custom printing and smart packaging solutions.
- convenience store's foodservice share from prepared food category (prepared on-site or off-site)
- the in-store gross margin from prepared foods, which is greater than packaged sweet snacks (36%), wine & liquor (22%), and cigarettes (14%)
- is a Silliker score Fischer can be proud of.
Turn generic packaging into a full-circle brand experience.
Why accept plain paper when you could be building the kind of brand recognition and loyalty that sells product from the other side of the store? With Fischer, delivering memorable customer experiences with branded and custom packaging is easy. Adjust the cut, construction and materials of any SKU in our catalog to solve customer retention problems like stains, leaks and mess. We offer thousands of options to help you differentiate your products from the competition and make the most of coupons and limited-time promotions. All available with Fischer’s usual low order minimums and short lead times.
C-store foodservice sales are up 9.6%.
— NACS Daily, July 2017
Fischer’s responsive sales and customer service teams take care of the little things that make a big difference to your packaging success. Like offering performance-based papers and materials to reduce waste, prevent stains or extend hold times. Simplifying the customization process, so every interaction feels transparent and direct. Offering special packaging and bundling options made for tight store rooms and limited counter space. And managing the logistics of every order, from fast turnaround to floorstocking and on-time deliveries.
Put your product sales on repeat. Talk to a Strategic Accounts rep today.
Case Study
Adding convenience to convenience store packaging.
Solving a sticky situation for convenience stores with an improved bag design.
The Challenge
Several large convenience stores were finding that certain hand-held foods, like breaded items, were sticking to the inside of traditional grease-resistant paper bags while in their warmers. So they approached one of Fischer’s customers, a large food manufacturer, for a solution. That customer turned to Fischer.
The assignment was to create a package that featured the benefits of the current grease-resistant paper bag (a compact and cost-effective design that was easy to load, easy to hold and easy to eat from)—while eliminating the “stick factor.” In addition, the large food manufacturer wanted to make sure the product could be bundled in cases to sell to convenience stores as a package deal.
The Solution
Fischer helped the client develop a PET-laminated bleached kraft bag that effectively resists grease, allowing for longer hold time in warmers without sticking. In addition, Fischer bundled the packages in counts of 48, allowing the manufacturer to co-pack them with the frozen food.
The convenience stores were pleased. Not only did the new packaging meet or exceed all of their criteria, but the co-packed package and food bundle proved to be very convenient.
Industry Insights
From breakfast sandwiches to pizza, the prepared food category is defined as any food that is prepared onsite by store employees, and it has quickly become a top category in a convenience store because of its positive sales impact. Prepared food sales dollars now represent the bulk of foodservice offerings, according to the NACS State of the Industry Report of 2016 Data.