Heidi Herman

Heidi Herman joined Fischer as the Director of Sales in June of 2018. As Fischer’s Director of Sales, she is responsible for the strategy and execution of national sales growth. With more than 20 years of sales experience in the foodservice industry, Heidi brings a wealth of knowledge that will help Fischer grow. Along with her experience, Heidi brings a collaborative mindset, solution-selling approach, the same core values that makes Fischer a well respected company.


Heidi originally started as a Territory manager with Fischer in 1994.  She was responsible for growing sales in the Chicago area and the Midwest, by prospecting and cold calling new customers and managing local distribution.  Heidi has spent the last 20 years in the towel and tissue industry in a Key Account and Sales Manager role.  Heidi is very excited to return to Fischer in a senior position as Director of Sales and says she’s, “looking forward to doing all of the little things right.”