The Fischer Team had a wonderful time at this year’s NACS Show in Las Vegas. Over the course of the four-day show, the Sales and Marketing groups had the opportunity to meet with convenience operators, identify key industry trends, and attend educational seminars.
According to NACS, this was the most attended show they have ever had, breaking the record set from last year’s show. The record was fueled by an incredible 7% increase in buyers, many of whom came from the retail and distribution side. As a leading packaging solutions provider, Fischer relies on distributors to get product to operators around the country, so it was beneficial to be able to engage with that side more. In addition to meeting with current customers, the team talked with many new potential operators, thanks in part to our brand-new prize wheel! (see below)
One of the other main reasons Fischer participates in the NACS show every year is to stay up-to-date with industry trends. One of which is the explosion of food being consumed via “grab-n-go”. Millennials now make up the largest generation, are the highest visitor group of convenience stores, and have higher expectations when it comes to food options. Because of this, it is vital that operators’ food programs are transportable, fresh, and cheap. Many operators the team spoke with were looking for window panel bags as a solution. Bags with a clear panel in the middle allow consumers to see what they are purchasing before swiping their cards, and they maintain a perception of being clean and fresh.
Out of the education sessions the team attended, the favorite was “Doing good: A Competitive Advantage”, which focused on ways to get involved with community development and volunteering. Being involved gives employees a sense of pride to work for a company that cares about more than a bottom line. Participating in group volunteer activities has proven to increase job applications, improve employee retention, as well as increase sales. (St. Romain Oil)
Throughout the show, the team learned a lot of new information about convenience and the foodservice industry. According to IFMA (International Foodservice Manufacturers Association), foodservice is growing most quickly (2.7%) in the convenience segment. Since total foodservice industry growth is projected at only .6% for 2019, it’s time to accept, and embrace C-stores as a main destination for food!
