Serving up fair foods that stand out.

The Challenge

Funnel cakes are a classic midway food, but Fare Foods wanted to make sure they looked anything but standard. So, they came to Fischer with a challenge—to print a bold, but particularly difficult design onto funnel cake bags that would catch fairgoers’ eyes, generate interest and drive additional sales. In short, make the most out of a bag that they already used.

The Solution

Knowing other bag manufacturers had failed to print Fare Foods’ bright designs fired our graphics team’s can-do spirit. We gladly accepted the charge, working closely with the client to put Fare Foods’ branding front and center. Fischer executed the client’s striking new design options using bold colors and rich ink coverage, because we recognized the challenge was about more than a bag design refresh. It was about rendering a bright, engaging design that motivated customers, and delivering a product with unparalleled print quality. Fischer succeeded on both fronts.